Among Accuride’s objectives in engaging with TraceParts was the desire to replace its existing CAD formats to better address the needs of its customer base, the company says. “We wanted our customers to have access to complete 3D model viewing and downloads in a host of CAD formats,” said Claudia Tuttle, marketing manager. “Previously, we had just two CAD formats available. By repurposing our data, we now offer 15 CAD formats and added real-time 3D viewing.”
“Accuride also wanted to provide their sales staff and distributors with complete up-to-the-minute download information,” said Mike Antell, regional sales manager, TraceParts. “Our robust sales analytics gave them what they wanted and more. Now they can’t live without this on-demand reporting they get from TracePartsOnline.net.”
Sources: Press materials received from the company and additional information gleaned from the company’s website.